Pre-Sales Therapy: A Day in the Life
Ever wonder what it’s like to be a Solutions Architect or Sales Engineer? - Here’s a typical day. All events are true. Some names have been changed to protect the clueless.
Ignacio Van Droogenbroeck
SE turned chaos architect. I fix what sales sold, explain what no one scoped, and write about it before the trauma evaporates. Architect This! is my therapy. Coffee is my co-founder.
5 Things Founders Get Wrong About Sales Engineers
Sales Engineers aren't feature tour guides. They're trust builders, crisis managers, and pre-sales therapists. Founders: here's what you're missing.
What the F%#& Is a Solutions Architect?
Solutions Architects don’t just draw boxes. We translate chaos into architecture, before coffee, during crises, and while sales overpromises again.